Revising the industry theorists

POWER AND MEDIA INDUSTRIES - CURRAN AND SEATON
The media is controlled by a small number of companies primarily driven by the logic of profit and domination. Conglomeration.
REGULATION - SONIA LVINGSTONE AND PETER LUNT
Transformations in the production, distribution and marketing of digital media have placed traditional approaches to media restrictions at risk.
CULTURAL INDUSTRIES - DAVID HESMONDHALGH 
Companies try to minimise risk and maximise audiences through vertical and horizontal integration.

Cultural capital

EXMAPLES
Expensive designer clothes e.g. gucci
Classical taste
Accent
Qualifications
University


Cultural capital -

Tacky vs Classy
If you are told something over and over again it starts to become real to you. Self fulfilling prophecy - allows the producers to manipulate the audience

 HOW DO THE SET TEXTS APPEAL TO A TARGET AUDIENCE OF THE WORKING CLASS?

Price
Ads
Not very wordy - restricted lexis (not to intimidate the reader)
Bright colourful pictures- childlike, not very intellectual