Thursday, 29 November 2018

Television Industry

Television is a specialised industry

approx 6-8 episodes in UK drama series

6 episodes in UK comedy series

Humans was made in England, there is 8 episodes, drama series


TV in 21st century


global, rather than national industry
increasingly commercial 
HBO home box office, global success
the tv industry has totally fragmented
channels "narrowcast", which means they target more niche audiences 
audiences consume television in a variety of different ways 


television was the first example of mass media


nazis used it for propaganda - assumed audience could be manipulated and were passive (passive audience theory)


DISTRIBUTION, CIRCULATION AND MARKETING

DISTRIBUTION - how the product gets there

CIRCULATION - how many people see it

MARKETING - how the product is sold/promoted

WATERSHEDS - the time for shows that are not seen as 
appropriate for younger audiences are shown at this time. After 9pm.

Television has always had a negative reputation. Ideas of it making you lazy. Other concerns debates the mass media.

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Ofcom regulates tv

They try to limit harm and offence on television.

Regulation of television now is very infective.

Livingston and Lunt - theories of regulation. It is getting harder to regulate tv.

HARM AND OFFENCE IN HUMANS


Leo attacks Sadiq - Violent scene, ideas of hate crime/racial violence

Kidnapping Scene - Disturbing. Limp Bodies. Triggering possibly.Short close up shots of the body being dragged. 

Gun in Background. In this scene there is a black synth who is picking fruit. Alluding to slavery.

Potentially traumatic scene - Taboo. Sexual Assault. Rape. Man having sex with a robot.
Synth shot to the floor. Depiction of death.

Reception theories

STUART HALL
Dominant/Preferred reading - agreeing with producer's ideologies
Negotiated reading - agreeing with parts of the producer's ideologies
Oppositional reading - disagreeing with producer's ideologies

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